About the Program

The This is Not About Drugs Program will provide you the materials and resources and teach you how to deliver the program within your community(ies).

This is Not About Drugs (TINAD) is a universal program that addresses youth substance use with an emphasis on opioids (prescription pain medication, fentanyl and heroin). 

Used by school and community partners in 38+ U.S. states to prevent opioid substance use, educate on the risks of fentanyl, how to recognize opioid overdose symptoms, the basics of the opioid reversal drug naloxone (NARCAN), the importance of calling 911, and more.

This is Not About Drugs follows a peer-to-peer program model and makes use of personal stories from 12 youth/young adults to educate and influence the decisions – or choices – someone makes about their own body and health. Choices are the theme of the program and behind the program title – This is Not About Drugs. 

Developed in 2015 - Annual Updates to Meet Current Conditions

Over the years, the program has remained current to the health crisis trends and conditions. For example, TINAD expanded to include how to recognize opioid overdose symptoms, the basics of the opioid reversal drug naloxone (NARCAN), the importance of calling 911, the rise in synthetic opioids (fentanyl), and the practice of fentanyl-laced street drugs and counterfeit pills.

With the 49% increase in overdose deaths for 15-24 year old youth / young adults in 2020 and the rate of fentanyl deaths doubling for this age group since 2018 – it’s all the more critical to have these discussions.


Download Program Overview PDF

2023 This is Not About Drugs TINAD Flyer.pdf


Youth Learning Objectives

After completing the lesson, youth will know and understand:

  • The risks of prescription pain drug misuse.

  • How misuse can lead to addiction, fentanyl / heroin use, overdose, and death.

  • How to recognize opioid overdose symptoms, basics of the opioid reversal drug Naloxone and the importance of calling 911 to get help for a person in need.

  • Understand the disease of addiction and how it impacts the individual and their loved ones.

  • Alternatives to using substances in dealing with life's stresses

  • Ways to ask for help and find available resources.

Program Pricing

Fees for Training and Annual Program License

There is a 2-part fee structure for the trainer programming.

Training Fee: $300 per person

Includes program training, trainer's kit, and two prerequisite online courses.

PLUS Licensing Fee - Individual and group licenses are available.

Individual License Fee: $150

Group License Fee: $250-2000 (Access for 2 or more facilitators within an organization)

License fee varies based on county population. License provides 12-month access to program materials, the online resource center, technical support, and program updates. License renewal is required to use the materials beyond the first 12 months.

Considering two or more programs? Ask us about the Multi-Program Discount.

Next Step > Contact Us

Please contact us prior to purchase. This will give us the opportunity to answer your questions, review customization options for your community, discuss multi-program discounts, and provide a quote.

Call 844.554.3354, ext 4 for more information. Or click the button below to send us a message.

Facilitator Program Resources & Materials

Available through the online facilitator Resource Center

  • Program Delivery & Localization

    The program materials available for download from the Presenter Resource Center supports delivery via onsite / in-person or virtual settings.

    The materials allow for customization / localization of state and local information and resources.

  • Online Facilitator Resource Center

    The online Facilitator Resource Center includes multiple versions of the program PowerPoint presentation, complete presenter script. Plus, program film, pre-post Assessment (Youth Worksheet), youth support website, outcomes measures, youth handout options, promotional materials, and more.

  • Additional Benefits

    Facilitator's receive CE Credit for accredited courses completed during the training process.

Facilitator, Training Process

What to Expect

  • Prework (approx. 3-4 hours combined)

    #1 Register: You will be asked to register as a trainer/facilitator.

    #2 Prerequisite: You will complete the Brain and the Disease of Addiction prerequisite online course.

    #3 Prerequisite: You will complete the Opioid Public Health Crisis prerequisite online course.

    #4 Film and Discussion: You will watch the TINAD film and participate in online discussion board.
  • Program Training and Resource Center

    #5 Program Training & Technical Assistance: You will be prompted to schedule a 120-Minute web meeting to review the program materials and toolset to help prepare you for your first delivery of the program.

    #6 Facilitator Resource Center: You will gain access to the Facilitator Resource Center and the Program materials.
  • Feedback Survey and Facilitator's Certificate

    #7 Brief Feedback Survey Submission and Certificate Issued

This is Not About Drugs (TINAD-TR) Facilitator

Become a Certified Program Facilitator

Join the Partners in all 50 U.S. States and D.C. Utilizing One or More of the Overdose Lifeline Programs